• Merkevarebygging og sosiale medier- casestudie 

      Melsbø Rotvik, Marie-Kasbara (Bachelor thesis, 2021)
      Denne bacheloroppgaven har som hensikt å kartlegge hvilken rolle sosiale medier spiller for merkevarebyggingen til bedrifter. Sosiale medier er i stadig utvikling, og benyttes både privat og i jobbsammenheng. I tillegg har ...
    • Merkevaren TAFJORD - Merkebevissthet for neste generasjons forbrukere 

      Adolfsen, Ulrik; Nilsen, Marius (Bachelor thesis, 2022)
      I denne bacheloroppgaven ønsker vi å utforske problemstillingen “Hvordan kan TAFJORD skape merkebevissthet til unge i alderen 18-25?”. For å skape et fundament både teoretisk og metodisk har vi opprettet 4 forskningsspørsmål ...
    • Mersalg i fysiske butikker og nettbutikker 

      Lundbø, Helene; Berge, Maria Bigset (Bachelor thesis, 2016)
      Hensikten med denne oppgaven var å finne ut om en selger i en fysisk butikk kan påvirke til større og flere salg i forhold til en nettbutikk. Hos en fysisk butikk har vi en fysisk selger som viser kunden ulike produkter ...
    • Methodology for open innovation collaborations between acdemia and cultural heritage organisation PR3A1 

      Angeletaki, Alexandra; Rice, Paula Maria (Research report, 2023)
    • Mobile banking services adoption in Pakistan: are there gender differences? 

      Glavee-Geo, Richard; Shaikh, Aijaz Ahmed; Karjaluoto, Heikki (Journal article; Peer reviewed, 2017)
      Purpose The purpose of this paper is to provide a comprehensive insight into the deciding factors affecting an individual’s intention to adopt mobile banking (m-banking) services in Pakistan. Design/methodology/approach A ...
    • Mobile money as a driver of digital financial inclusion 

      Shaikh, Aijaz A.; Glavee-Geo, Richard; Karjaluoto, Heikki; Hinson, Robert (Peer reviewed; Journal article, 2023)
      Meeting the mobile money needs of the less privileged in developing and emerging markets opens up enormous possibilities for banks and newly emerged financial-technology firms. Many consider mobile money services a separate ...
    • Modeling Bond Spreads and Credit Default Risk in the Norwegian Financial Market Using Structural Credit Default Models 

      Rundhaug, Mathilde; De Lange, Petter Eilif; Aamo, Per Egil (Peer reviewed; Journal article, 2020)
      In this study, we examine the credit risk of banking bonds. We apply two option-based credit default models originally derived by Merton and Black and Cox, with the aim of producing objective credit ratings and credit ...
    • Modelling volatility in financial electricity contracts 

      Holan, Magnus Ofstad; Ekornesvåg, Christian H. (Master thesis, 2020)
      Når finansmarkedene priser en opsjon, er det eneste ukjente parametere den fremtidige volatiliteten til det underliggende verdipapiret. Prisen til et verdipapir svinger relativt sakte når markedsforholdene er rolige, og ...
    • The moderating effect of market knowledge on contractual efficacy: evidence from Asian supplier–Western buyer relationships 

      Burki, Umar; Glavee-Geo, Richard; Dahlstrom, Robert; Kanani, Renger; Buvik, Arnt (Journal article; Peer reviewed, 2023)
      This study employs transaction cost logic to investigate effects of market knowledge on formal contracting. The model maintains that market knowledge moderates the effects of supplier specific assets and buyer specific ...
    • Moderating factors of the country image effect on product evaluation 

      Strandos, Sandra; Løken, Malin (Bachelor thesis, 2015)
      Objective: In this study, our objective is investigate how product involvement and product familiarity moderate the effect of country image on product evaluation, as well as if and how a positive or a negative country image ...
    • Motivations for CSR in the Norwegian maritime cluster: stakeholder perspectives and policy implications 

      Fjørtoft, Barbro Elisabeth; Grimstad, Siv Marina Flø; Glavee-Geo, Richard (Peer reviewed; Journal article, 2020)
      The goal of the paper is to explore the motives forfirms’engagement inCSR and tofind out what underlines the CSR stakeholder choice. Weintegrated both qualitative and quantitative approaches and addressedthe research ...
    • Multilevel considerations for sustainability management 

      Knudson, Haley (Doctoral theses at NTNU;2023:342, Doctoral thesis, 2023)
      This thesis investigates how the concept of business models for sustainability (BMfS) supports and enables sustainability management in organizations, along with how the concept can bridge organizational and societal system ...
    • Nespresso 

      Pedersen, Ina Valdal; Moen, Maria Alejandra (Bachelor thesis, 2016)
      Hensikten med denne oppgaven er å se hvilken utfordringer Nespresso vil møte på veien fra e-handel og til utviklingen av flere distribusjonskanaler. Vi synes det ville være interessant å se nærmere på hvilke alternativer ...
    • Norsk laks i Singapore 

      Remø, Kristoffer Laurits Urke; Bellen, Stian Sylte; Knutsen, Sindre (Bachelor thesis, 2015)
      Et dagsaktuelt tema i Norge er hva vi skal leve av etter oljen tar slutt, og hvilke andre verdier nasjonen innehar. I denne sammenheng baserer oppgaven seg på en av Norges sterkeste merkevarer – nemlig laksen, også kjent ...
    • The Norwegian financial bond market : A comprehensive market review with an empirical analysis of the main drivers of spreads 

      De Lange, Petter Eilif; Aamo, Per Egil; Westgaard, Sjur (Peer reviewed; Journal article, 2018)
      In this paper, we examine the Norwegian financial bond market, i.e. the market for bonds issued by Norwegian banks. We describe the market by characterizing the market participants in the different securities on both the ...
    • Norwegian Scale-up Firms 

      Mellum, Tobias Høines; Vabø, Inger Margrethe (Master thesis, 2023)
      Abstrakt I tradisjonell International Business-teori er det stort fokus på å forstå driverne bak internasjonalisering. Inngangsmåter og mål land samt hvor mye ressurser bedrifter investerer i internasjonaliseringen. ...
    • On Accounting Firms Serving Small and Medium-Sized Enterprises: A Review, Synthesis and Research Agenda 

      Ali, Zahid; Mustafa, Ghulam (Peer reviewed; Journal article, 2023)
      This paper systematically reviews the body of literature on accounting firms that serve small and medium-sized enterprises. It seeks to present the status quo, reflect on inconsistent views, uncover gaps and suggest avenues ...
    • On the Contributions of Professor Rögnvaldur Hannesson to Fisheries Economics 

      Bjørndal, Trond; Steinshamn, Stein Ivar (Journal article; Peer reviewed, 2013)
      We are pleased to present this special feature in honor of Professor Rögnvaldur Hannesson. The papers in this section emerged from a workshop held at the Norwegian School of Economics in Bergen in June 2013 to mark the ...
    • On the Influence of Companies’ ESG Practises on their Financial Performance: An Evidence from Oslo Stock Exchange 

      Volden, Børge.; Metwally, Nady. (Master thesis, 2021)
      I denne avhandlingen undersøker vi innflytelsen fra selskapers 'Environmental, Social, and Governance (ESG) opptreden på deres økonomiske resultater. På grunn av tilgjengeligheten av data er fokuset i denne studien på ...
    • Onshore-offshore location decision for high-tech shipbuilding projects 

      Devold, Edvard Anders; Solli-Sæther, Hans; Nesset, Erik (Chapter, 2021)
      Innovative shipbuilding projects are relatively complex in design and equipped with advanced on-board systems. Vendors with different nationalities and cultures supply these systems, making the onshore-offshore location ...