dc.contributor.author | Knudsen, Suzanne | |
dc.contributor.author | Onsager, Karine D. | |
dc.contributor.author | Utland, Pensiri | |
dc.date.accessioned | 2012-07-03T11:54:44Z | |
dc.date.available | 2012-07-03T11:54:44Z | |
dc.date.issued | 2012 | |
dc.identifier.uri | http://hdl.handle.net/11250/143144 | |
dc.description.abstract | NORSK: Denne bacheloroppgaven er gitt av Wow Sup*r AS, en av
mange butikkkjeder under Varner gruppen. Oppdragsgiver ønsket ideer til
nye markedskanaler i sammenheng med at kjeden skal gjøre endringer i
konseptet. Denne oppgaven inneholder en markedsplan og prototype på to
nye markedskanaler gruppen har utviklet, mobilapplikasjon og nettbutikk. | no_NO |
dc.description.abstract | ENGELSK: This bachelor thesis has been assigned by Wow Sup*r AS, one of
many retail chains in the Varner Group. The employer are updating their way
of thinking and communicating with their clients, and wanted ideas on new
marketing channels. The thesis include suggestions for a marketing plan as
well as prototypes for a mobile application and a webshop. | no_NO |
dc.language.iso | nob | no_NO |
dc.subject | markedsplan | no_NO |
dc.subject | markedsføring | no_NO |
dc.subject | mobilapplikasjon | no_NO |
dc.subject | nettbutikk | no_NO |
dc.title | Markedsplan for Wow Sup*r AS | no_NO |
dc.title.alternative | Marketing plan for Wow Sup*r AS | no_NO |
dc.type | Bachelor thesis | no_NO |
dc.subject.nsi | VDP::Mathematics and natural science: 400::Information and communication science: 420::Communication and distributed systems: 423 | no_NO |
dc.source.pagenumber | 264 | no_NO |