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Artificial intelligence (AI) competencies for organizational performance: A B2B marketing capabilities perspective
Mikalef, Patrik
;
Islam, Najmul
;
Parida, Vinit
;
Singh, Harkamaljit
;
Altwaijry, Najwa
Peer reviewed, Journal article
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1-s2.0-S0148296323003569-main.pdf (802.4Kb)
URI
https://hdl.handle.net/11250/3110161
Date
2023
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Institutt for datateknologi og informatikk
[6623]
Publikasjoner fra CRIStin - NTNU
[37723]
Original version
Journal of Business Research. 2023, 164 .
10.1016/j.jbusres.2023.113998
Publisher
Elsevier
Journal
Journal of Business Research
Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivatives 4.0 Internasjonal
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