Imagining the Unimaginable - Lovecraft in Popular Culture
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The aim of the thesis was to explore how Lovecraft has become embedded in popular culture through appropriation of his creations, and whether including elements from his literature alters the narrative of the appropriating hypertext. Each of the texts analyzed does not only exemplify how Lovecraft is used in popular culture, but also serves to explore the multiplicity and malleability of Lovecraft’s imaginative universe. Rick and Morty is a show that parodies a multitude of popular cultural texts in order to craft its narrative, and the aim of the analysis of the show is to explore how Lovecraft’s literature interacts with both the narrative of Rick and Morty and other texts in popular culture. The analysis of South Park explores how Lovecraft fares in a narrative that satirizes current events. The inclusion of Batman: The Doom That Came to Gotham enables an investigation aimed to investigate the interaction between Lovecraft and a superhero narrative. The analysis of Providence shows that Lovecraft’s universe may be depicted visually independent of a different informing narrative universe, and demonstrates how it is able to craft its own visual Cthulhu Mythos story. The intention behind including a video game narrative such as Darkest Dungeon is to explore one of the more surprising ways that Lovecraft has entered popular culture, where there is a discrepancy between the player’s agency and the lack of agency conveyed by Lovecraft’s human characters when faced with his cosmic creatures.