Blar i Institutt for industriell økonomi og teknologiledelse på forfatter "Johansen, Michael"
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Early sales as a success factor for startups - A case study on how early sales affects the business decisions taken and thus the success of early stage ventures.
Johansen, Michael; Iversen, Kristoffer Andreas (Master thesis, 2015)Keywords: Norwegian student incubators, startups, early sales, startup success factors, customer feedback, need for capital, startup reputation, startup motivation. The research question we seek to answer in this thesis ...