| dc.description.abstract | This study aimed to examine whether there were any differences in the level to which gender- typical first names and familial roles activate occupational gender stereotypes. A forced choice-task, an Implicit Association Test, and Ambivalent Sexism Inventory were used. There were five hypotheses. The first hypothesis is that there would be that in line with occupational gender stereotypes, participants should respond faster and more accurately to gender congruent pairings (i.e., the male/masculine and female/feminine) than to incongruent pairings. This was partially supported as participants responded more positively, but equally quickly, to gender congruent compared to incongruent pairings. The second hypothesis was that the genders would answer faster and more accurate when the name or familial role’s stereotypicality aligned with their gender. This was not supported as it was not significant, meaning that both genders had internalized stereotypes equally. The third was that there would be faster responses to the mixed compatibles than the mixed incompatibles in the IAT. This was not supported. This could show how Norway, as an egalitarian country, does not see men as more agentic and women as more communal. The fourth was that the ASI would not show any strong results but be stronger for benevolent sexism. This was supported. The score was low, with no participants scoring over 3.33, and four scoring over 3 (N = 36). | |