Browsing Fakultet for samfunns- og utdanningsvitenskap (SU) by Journals "Journal of Consumer Behaviour"
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How Do I See Myself? A Systematic Review of Identities in Pro-Environmental Behaviour Research
(Journal article; Peer reviewed, 2019)Encouraging pro‐environmental behaviour (PEB) is an environmental and societal concern. Encouraging PEB focussing on how consumers see themselves (their identity) has blossomed. However, a theoretical assessment of this ...