Browsing Fakultet for informasjonsteknologi og elektroteknikk (IE) by Journals "Decision Support Systems"
Now showing items 1-2 of 2
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All eyes on me: Predicting consumer intentions on social commerce platforms using eye-tracking data and ensemble learning
(Journal article; Peer reviewed, 2023)Understanding what information is important for consumers when making a purchase-related decision has been a key question for researchers and practitioners ever since the advent of empirical research in commerce. Nevertheless, ... -
Exploring the effect of digital CSR communication on firm performance: A deep learning approach
(Peer reviewed; Journal article, 2023)This study proposes a novel research framework to examine the effect of digital CSR communications on financial performance while incorporating deep learning techniques to identify firms' CSR communications on social media. ...