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dc.contributor.authorMohr, Susanne
dc.contributor.authorAckermann-Boström, Constanze
dc.date.accessioned2023-11-08T08:45:17Z
dc.date.available2023-11-08T08:45:17Z
dc.date.created2023-04-25T09:48:51Z
dc.date.issued2023
dc.identifier.citationScandinavian Studies in Language (SSL). 2023, 14 (1), 1-29.en_US
dc.identifier.issn1904-7843
dc.identifier.urihttps://hdl.handle.net/11250/3101288
dc.description.abstractThe Norwegian company Hurtigruten operates ships cruising along the Norwegian coast and has played an important role in tourism for over a century. This article provides a multimodal discourse analysis of the website advertising Hurtigruten’s most popular journey, drawing on a critical tourism studies approach. It aims to answer the question as to what central themes emerge in tourism discourse on Norway, targeted at an international audience. Central characteristics of tourism discourse (Dann 1996), i.e., strangerhood, conflict, authenticity, and playfulness, are shown to be crucial in the analysed material. The paper discusses the notion of authenticity as a performative strategy in the promotion of Norwegian cruise tourism. One central aim of this paper is finding out what and how the notion of “authentically Norwegian” is advertised. The results imply that these topics, and especially the notion of authenticity, are aligned with general tourism imaginaries, which are similar globally.en_US
dc.language.isoengen_US
dc.publisherAarhus Universitet, Nordisk Instituten_US
dc.rightsNavngivelse 4.0 Internasjonal*
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/deed.no*
dc.title"For explorers by explorers." A discursive analysis of cruise tourism in Norwayen_US
dc.title.alternative"For explorers by explorers." A discursive analysis of cruise tourism in Norwayen_US
dc.typePeer revieweden_US
dc.typeJournal articleen_US
dc.description.versionpublishedVersionen_US
dc.source.pagenumber1-29en_US
dc.source.volume14en_US
dc.source.journalScandinavian Studies in Language (SSL)en_US
dc.source.issue1en_US
dc.identifier.cristin2143099
cristin.ispublishedtrue
cristin.fulltextoriginal
cristin.qualitycode1


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Navngivelse 4.0 Internasjonal
Except where otherwise noted, this item's license is described as Navngivelse 4.0 Internasjonal