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dc.contributor.advisorMoen, Øysteinnb_NO
dc.contributor.authorBreiby, Eivindnb_NO
dc.contributor.authorWanberg, Magnus Haugnb_NO
dc.date.accessioned2014-12-19T14:27:40Z
dc.date.available2014-12-19T14:27:40Z
dc.date.created2012-01-06nb_NO
dc.date.issued2011nb_NO
dc.identifier473574nb_NO
dc.identifierntnudaim:6339nb_NO
dc.identifier.urihttp://hdl.handle.net/11250/265919
dc.description.abstractA global CEO study conducted by IBM in 2006 showed that business model innovation has a higher correlation with operating margin growth than any other type of innovation. It is therefore not surprising that business model innovation is a buzzword increasingly seen in business jargon and literature. However, the field is quite novel and finding ways of approaching and understanding the subject has been more elusive. This thesis presents a comprehensive and academically founded approach to business model innovation, including a framework that can be applied by managers to transform their business, and building capabilities that can become a source of competitive advantage.nb_NO
dc.languageengnb_NO
dc.publisherInstitutt for industriell økonomi og teknologiledelsenb_NO
dc.subjectntnudaim:6339no_NO
dc.subjectMTIØT Industriell økonomi og teknologiledelseno_NO
dc.subjectStrategi og internasjonal forretnmingsutviklingno_NO
dc.titleSuccessful business model innovationnb_NO
dc.typeMaster thesisnb_NO
dc.source.pagenumber142nb_NO
dc.contributor.departmentNorges teknisk-naturvitenskapelige universitet, Fakultet for samfunnsvitenskap og teknologiledelse, Institutt for industriell økonomi og teknologiledelsenb_NO


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