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dc.contributor.authorAaboen, Lise
dc.contributor.authorAarikka-Stenroos, Leena
dc.date.accessioned2018-03-26T11:58:27Z
dc.date.available2018-03-26T11:58:27Z
dc.date.created2017-06-10T20:21:43Z
dc.date.issued2017
dc.identifier.citationThe IMP Journal. 2017, 11 (2), 230-250.nb_NO
dc.identifier.issn0809-7259
dc.identifier.urihttp://hdl.handle.net/11250/2492108
dc.description.abstractPurpose The purpose of this paper is to develop an understanding of how start-ups initiate business relationships and to identify the subprocesses that characterise business-relationship initiations in a start-up context. Design/methodology/approach The paper builds on business-relationship initiation models, develops a theoretical framework of relationship initiation and its subprocesses and, in a multiple-case study, applies this framework to seven relationship initiations by start-ups. Findings The key findings of this study describe the process of business-relationship initiation by start-ups, which comprise six subprocesses. The authors’ detailed and structured initiation-process analyses show how the initiation process occurs in a start-up context and how start-ups develop their relationships. The authors’ analyses also reveal typical patterns and critical issues, such as asymmetry, that characterise start-ups’ business-relationship initiations, particularly with bigger players. Research limitations/implications This paper develops a model of the relationship-initiation process, uses it in a start-up context and identifies the critical characteristics, including asymmetry, of start-up initiations; these contributions address both the literature on start-ups and the literature on relationship initiation and development. Originality/value This paper is the first to focus on how start-ups initiate business relationships; previous studies of business-relationship initiation have focussed on mature firms. Using the industrial marketing and purchasing approach, the paper contributes to shifting the focus from interactions between resource entities to relationship-initiation processes in the context of start-ups.nb_NO
dc.language.isoengnb_NO
dc.publisherEmeraldnb_NO
dc.titleStart-ups initiating business relationships: process and asymmetrynb_NO
dc.typeJournal articlenb_NO
dc.typePeer reviewednb_NO
dc.description.versionacceptedVersionnb_NO
dc.source.pagenumber230-250nb_NO
dc.source.volume11nb_NO
dc.source.journalThe IMP Journalnb_NO
dc.source.issue2nb_NO
dc.identifier.doi10.1108/IMP-06-2015-0027
dc.identifier.cristin1475118
dc.description.localcode© 2017. This is the authors' accepted and refereed manuscript to the article. The final authenticated version is available online at: https://www.emeraldinsight.com/doi/full/10.1108/IMP-06-2015-0027nb_NO
cristin.unitcode194,60,25,0
cristin.unitnameInstitutt for industriell økonomi og teknologiledelse
cristin.ispublishedtrue
cristin.fulltextpostprint
cristin.qualitycode1


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