Browsing NTNU Open by Author "Longva, Kjersti Kjos"
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Combining technology and entrepreneurial education through design thinking: Students' reflections on the learning process
Lynch, Matthew Patrick James; Kamovich, Uladzimir; Longva, Kjersti Kjos; Steinert, Martin (Journal article; Peer reviewed, 2019)There has been a growing call to educate scientists and engineers in entrepreneurship. However, how entrepreneurship should be taught to these students is a question that scholars and practitioners are still intrigued with. ... -
Combining technology and entrepreneurial education through design thinking: Students' reflections on the learning process
Lynch, Matthew Patrick James; Kamovich, Uladzimir; Longva, Kjersti Kjos; Steinert, Martin (Peer reviewed; Journal article, 2019)There has been a growing call to educate scientists and engineers in entrepreneurship. However, how entrepreneurship should be taught to these students is a question that scholars and practitioners are still intrigued with. ... -
Comparing career preferences of regionally oriented and internationally oriented students – A mixed methods study
Longva, Kjersti Kjos; Strand, Øivind (Chapter, 2018)The aim of the study is to gain an insight into the preferences of the future workforce in the region. Through focus group interviews and a survey, we examine the most important factor for students when reflecting upon ... -
Entrepreneurship education as an arena for career reflection: the shift of students' career preferences after a business planning course
Longva, Kjersti Kjos; Strand, Øivind; Pasquine, Mark (Journal article; Peer reviewed, 2020)Purpose The purpose of this paper is to examine the impact of entrepreneurship education (EE) in the form of a business planning course on students' career intentions and preferences. While there is extensive research in ... -
Hope for the future? Students’ attitudes towards entrepreneurship, innovation, and international mobility
Longva, Kjersti Kjos (Chapter, 2018)Møre and Romsdal is historically an innovative and internationally oriented region, which is dependent on a workforce that can act entrepreneurially, be innovative within existing companies and cultivate connections with ... -
Lojalitetsprogrammenes verdi sett fra et kundeperspektiv
Tran, Kimmy Thi; Myhre, Amanda Dalelv (Bachelor thesis, 2020)Formålet med denne oppgaven er å få dypere innsikt i lojalitetsprogrammer. Vi har undersøkt hva lojalitet kan bidra med i et kundeforhold, sett fra kundens perspektiv. I tillegg har vi avdekket hvilken betydning et slikt ... -
Measuring impact through experimental design in entrepreneurship education: A literature review and research agenda
Longva, Kjersti Kjos; Foss, Lene (Journal article; Peer reviewed, 2018)True experimental design and quasi-experimental design are considered to be rigorous research designs appropriate for assessing the impact of pedagogical interventions. This study explores the extent and application of ...