User Evaluation of a Storytelling Application Assisting Visitors in Protected Nature Areas
Original version
10.1007/978-3-030-92300-6_34Abstract
Storytelling has been part of human culture throughout history. Stories become profound when they are related to real places. In this paper we look at the use of location-based media and augmented reality to create storytelling experiences to assist visitors in a protected nature area. This was done in collaboration with an adventure tourism company to find alternatives to mountain signposts and take a technological approach promoting self-motivated tourism. Users (N = 30) tested a location-based AR application for mobile devices. Participants were split into two groups to test two variations of the application: a text-only variation was compared to an AR-based variation. Overall user experience for the two variations was evaluated using subjective measures. The results from our study indicate a higher immersion and a sense of flow in the AR-based variation of the application. Similarly, the AR-based variation also elicited higher desirability compared to the text-only variation.